Benchmarker℠ Now allows users to select comparable properties based on the operating metrics that have the greatest impact on hotel financial performance: occupancy, average daily rate (ADR), and food and beverage volume. Other selection criteria include property type, room count, geographic region, and chain scale. Because confidential operating performance data is used, the identity of the comparable properties is not disclosed.
Benchmarker℠ Now is a self-service product that gives you the ability to purchase and immediately download your custom report.
Step 1: Give your report a name.
Step 2: If you want to benchmark against your property, select from your property list below and select the relevant year.
Step 3: Select your benchmarking criteria and click search.